Digital Compass Marketing Wins DrivingSales Dealer Satisfaction Award

Digital Compass Marketing won a “Top Rated” Used Car Advertising award in the second annual DrivingSales Dealer Satisfaction Awards, presented at the 2011 NADA Convention and Expo.

Digital Compass Marketing is the parent company that offers the Automotive Advertising Network (AAN), the industry’s first optimized, dealer-centric network with no third-party ads, designed to promote car dealers’ inventories on national, regional, local and specialty sites.

Ananth Godavari, Partner at Digital Compass Marketing said, “We are thrilled at the level of success dealers are having in the Automotive Advertising Network.  Dealer members are capitalizing on the various opportunities available and the program is a natural fit with dealers who are already implementing social media and SEO strategies.”

The DrivingSales Dealer Satisfaction Awards measure satisfaction with services provided by vendors by allowing dealers to rate and review their vendors online at DrivingSales.com.  Only vendors who achieved top rankings in dealer satisfaction in each category, as determined by the thousands of auto dealers who are part of the DrivingSales.com community, received awards.

“We are proud to present a DrivingSales Dealer Satisfaction ‘Top Rated’ Used Car Advertising Award to Digital Compass Marketing said DrivingSales CEO and Founder Jared Hamilton. “This award is a reflection of the excellent results Digital Compass Marketing has generated for dealerships across the nation, and we are proud to recognize their accomplishment.”

Full award results are available online at www.DrivingSales.com/dealersatisfactionaward. Full broadcast coverage of the DrivingSales Dealer Satisfaction Awards ceremony is available at drivingsalestv.com.

Used Car Advertising on the AAN

Developed by industry experts Brian Pasch, Sean Wolfington, David Boice and Ananth Godavari, the AAN is a comprehensive digital marketing and branding platform that utilizes proven practices in Search Engine Optimization (SEO), inventory advertising, social media and content publishing to advertise and sell dealer inventory.

Using these proven SEO strategies, the AAN helps dealers establish high quality, exclusive leads for less money, translating into higher closing ratios and lower costs for the dealers.  Plus, unlike traditional third party lead collectors, the dealer’s own inventory-listing pages are free of competing ads.

The AAN has changed the playing field for dealers who have typically had to compete with national third- party lead providers who have long had an advantage on the search engines because of their national footprint and corresponding search authority.

To learn more about the AAN, it’s member benefits and features, please visit www.automotiveadvertisingnetwork.com.

Tags: automotive advertising network, used car advertising