The Automotive SEM Study will provide free training to car dealers who register for the 4-week event. Training is delivered via a series of webinars that will guide dealers through creating, managing, and analyzing paid digital marketing campaigns.
The study is open to car dealer employees only and registration is required. The dates of the webinars are: June 19th, June 25th, July 3rd, and July 19th.
Study members will be trained and coached on the proper setup, execution, and measurement of paid advertising campaigns. Participating dealers will have access to winning digital marketing strategies, marketing outlines, tutorials and websites managed by PCG Digital Marketing that will enhance the results of their work. In return, members in the study will share the results of their work and will be included in a whitepaper being prepared by PCG Digital Marketing.
Brian Pasch, CEO of PCG Digital Marketing, is quoted, “Paid search is becoming increasingly important to a dealer’s marketing strategy so they need to have a better understanding of how it works. Being informed will enable them to prepare their own campaigns or better manage companies that want to do SEM for them.”
Automotive professionals who are currently working at car dealerships and want to master powerful SEM strategies to improve the search visibility of their website are invited to participate in the Automotive Search Engine Marketing study.
For more information and to register, please visit http://www.automotivesemstudy.com